reposted from http://www.aphex.com/aphex_newsletter/uncompressed-issue-5-elliott-dean-rubinson-of-dean-guitars
Learn more about Dean's exciting Aphex enhanced series of acoustic/electric guitars with Dean CEO Elliott Dean Rubinson at Dean Worldwide HQ. The time has never been better to get yourself a fantastic sounding Dean acoustic guitar... perfect for home or stage... read on!
It's a rare opportunity to catch up with the boss of Dean Guitars these days. Between touring worldwide, as the bass player extraordinaire of the Michael Schenker Group, and maintaining all levels of operations of the Dean's parent company, Armadillo Enterprises, Inc., Elliott's never in one place too long. Thankfully, we caught up with Elliott at Dean's corporate office. He was eager to show us the latest Dean guitars and basses with Aphex technology.
"We started working with Aphex a little over two years ago, implementing their unique technology in a single Dean acoustic electric model. Customer acceptance of that first guitar has been tremendous. It just made perfect sense to add more Dean models loaded with the Aphex circuitry for our customers. When our Dean customers hear the Dean and Aphex combination, and what a difference it makes for their performances, they just have to add the newest Dean to their arsenal of guitars or basses" says Rubinson.
The newest thin body acoustic-electric, the "Exhibition," features a body cut much thinner than traditional acoustics and was designed specifically with the electric guitar player in mind. Electric players feel more comfortable with a thinner size body when shifting from their electric to an acoustic guitar. However, a thinner cut body size usually means a thinner sound due to the lack of acoustic resonance in the smaller body cavity. That's where the Aphex Exciter comes into play. The Aural Exciter provides a very detailed percussive attack and presence while the Aphex Big Bottom circuit generates even more low-end than a normal full-body-sized guitar. The "Exhibition" sounds "warm," with a nice crisp airy-ness that comes in a guitar size that's extremely comfortable to play.
As a bass player (an amazing bass player at that), Rubinson couldn't wait to show us the newest Dean USA John Entwistle Hybrid Bass, the first bass guitar in the world to feature the Aphex Exciter and compressor circuits. The Mahogany top and body come with either a Rosewood or Maple fingerboard with EMG Lo Z Pickups and Active 3-band EQ. When this bass is demonstrated, the tonalities are just stunning. BIG, FAT and HUGE! Hair Raising. But what is really impressive is that along with the big tonalities come tighter definition and a percussive attack that make fast playing passages clear and even. This Dean bass is a major leap forward in bass guitar design.
Aphex is pleased to have such a powerful association with Elliott Rubinson and Dean Guitars and we congratulate them on their amazing success and contributions to the music industry.
Stand by. There are some exciting things in the works from Dean and Aphex coming soon! For more on Dean, check out their website: http://www.deanguitars.com/home.php
Note: Four years ago I got introduced to Elliott when Robin and I were touring NAMM. Robin and Elliott have been friends for a long time and this friendship spilled over as we got closer to Dean in the early stages of the Aphex guitar development. Elliott and his crew do an amazing job, making guitars, D Drums and more, and they also put on a wild event every year at NAMM along with events throughout the year showing their support of the music industry, the music and the artists. They've carved out a real niche in the hard rock and heavy metal space but their products are equally at home playing all kinds of music. I'd like to extend a personal thank you to Elliott for his friendship, support and dedication to all things music! He truly lives up to our motto: Respect The Music! Thanks Elliott!
- David Wiener, Aphex CEO